What we strive for:

Society and Environment : In all our actions, we protect the environment and contribute to society.

As a good corporate citizen, the Shinko Group takes a leading role in sustaining the well-being of society through our business activities.
To contribute to the creation of a sustainable environment for future generations, we have made environmental protection a top management priority. With clear environmental goals set for all our business areas, we conduct our business activities in a well-planned and sustainable manner.
In accordance with Basic Procurement Policy, we are committed to implementing Green Procurement throughout our supply chain, which includes our business partners. From the earliest stage of development our products incorporate energy conservation concepts in design and material selection. These initiatives ensure that we provide our customers with eco-friendly products that reduce the burden on the environment.
We have developed deep roots in communities and engage in social activities in harmony with these local communities.

Profit and Growth : We strive to meet the expectations of customers, employees and shareholders.

In order to contribute to society on a sustainable basis over the long term, the Shinko Group must remain financially sound. We need to generate a healthy profit from our business activities and re-invest that profit for future growth.
Sustainable profitability and growth are vital in winning the confidence of all stakeholders, including customers, shareholders, business partners and employees.
Increasing our corporate value will also deepen the trust society places in our organization.

Shareholders and Investors :We seek to continuously increase our corporate value.

We aim to continuously increase corporate value and meet the expectations of shareholders and investors by achieving long-term sustainable growth and profit, and by pursuing strategic business expansion and focused management, while maintaining a sound financial standing.
We enhance our management transparency by appropriate and timely disclosure of our business activities and financial information. This ensures that investors and shareholders understand how we are performing in enhancing our corporate value.

Global Perspective : We think and act from a global perspective.

In an increasingly globalized and borderless business world, we conduct our activities from a global perspective, positioned as a true global player.
Being a truly global corporation means more than just achieving higher sales in markets outside of Japan. It is about mobilizing the full resources of the Shinko Group worldwide to support customers who operate their businesses globally, and unleashing to all customers around the world, the talent, capabilities and know-how of our employees. To best meet these global objectives, we will focus on developing our personnel and improving our organizational structures.
In incorporating new ideas and technology, we will further promote local business activities in each region and, at the same time, strengthen our global business capabilities to enhance the trust in and value of the Shinko brand.

What we value:

Employees : We respect diversity and support individual growth.

Employees are our most valuable asset.
By combining the talents of employees, each with their own unique qualities and way of thinking, our corporate value increases. We, therefore, respect the diversity of our employees. We also support our employees in their efforts to enhance their capabilities and develop skills through their work so they can achieve individual growth.

Specifically, we will:
- create a dynamic corporate culture that promotes a balance between employees’ personal and professional lives.
- evaluate and reward employees fairly.
- provide opportunities for skills development and support for such efforts.
- ensure a safe and comfortable working environment.

We are committed to being an organization wherein all employees are strongly motivated, have ample opportunities for advancement and work with pride and confidence.

Customers : We seek to be their valued and trusted partner.

All our ideas and actions originate from a customer-centric approach to business. We aim to contribute to the success of our customers and grow together as their valued and trusted partner. It is important, therefore, that we always take a customer-centric approach in all our business activities, including technology development, manufacturing and sales activities. This means always thinking of ways to contribute to their business activities.
We will be a valued and trusted partner to our customers by proactively proposing new ideas and establishing long-term relationships built on customer satisfaction and trust.

Business Partners : We build mutually beneficial relationships.

We see our business partners as invaluable contributors, enabling us to add value to the products we provide to our customers.
We seek to build close relationships with our partners, working to create long-term mutual benefit and learning from each other. As good business partners, we wish to enhance each other’s capabilities, aiming at the common goals of sustained growth and prosperity.
We work with our business partners to ensure that our entire supply chain maintains the highest standards for human rights, fair trade, environmental protection, regulatory compliance, workplace health and safety, product quality and safety, information security and all other requirements in fulfilling our social, environmental, ethical and legal obligations.

Technology : We seek to create new value through innovation.

The Shinko Group has adopted technological development as one of the most important management guidelines since its founding. This has allowed the company to take a leading position in the electronic device industry through the continuous efforts and enthusiasm of each of its many employees.
We contribute to the business activities of our customers by timely recognition of their changing needs and by pursuing technologies they value. While we never forget the basic which is "the starting point of manufacturing is on the manufacturing site", we challenge to make even greater progress under the spirit of innovation by aiming to be the most excellent manufacturing company in the world.
There is no foreseeable end to the progress generated by electronics, and our business and lifestyles continue to change dramatically as a result. The Shinko Group creates new value through technological development and manufacturing, which contributes to a rewarding and secure networked society.

Quality : We enhance the reputation of our customers and the reliability of social infrastructure.

The Shinko Group aims to contribute to the development of society and to the comfortable prosperous lives of people through manufacturing. It is, therefore, necessary for us to provide products which meet the quality levels expected by our customers. We view quality as fundamental to our business activities. We are committed to continuous quality improvement.
By “quality,” we mean more than just products meeting our own specifications. It means meeting customers’ requirements and ensuring quality in all dealings with our customers. Quality is, therefore, not just the responsibility of our research and manufacturing departments, but is the responsibility of all departments. When we think about quality, our aim is therefore to continuously meet the quality levels expected by our customers in everything we do.
In order to create an affluent society, we will relentlessly pursue quality improvements to ensure the continued trust of our customers and society.